Customer loyalty has become increasingly hard for businesses to maintain, with competition growing at a rapid pace creating a price driven environment, increasingly low staff retention and the development and worldwide impact of social media everyone has a voice and opinion that they want to share.
In order to develop customer loyalty you business needs to be customer focused, following the “Golden Rule” of the customer is king. Listening to the voice of the customer has become a key driver for businesses that are customer focused and want to build profitable growth through loyal customer.
It has been identified that loyal customers demonstrate 3 behaviours that drive business growth, they are; repeat purchase, buy additional lines or services and refer you.
If you stop and honestly review your business, how regularly do you listen to the voice of your customers?
In order to develop customer loyalty you business needs to be customer focused, following the “Golden Rule” of the customer is king. Listening to the voice of the customer has become a key driver for businesses that are customer focused and want to build profitable growth through loyal customer.
It has been identified that loyal customers demonstrate 3 behaviours that drive business growth, they are; repeat purchase, buy additional lines or services and refer you.
If you stop and honestly review your business, how regularly do you listen to the voice of your customers?
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